The Redirect Initiative helps combat violent extremists by redirecting hate-related search terms towards resources, education, and outreach groups that can help.
When people search on Facebook for terms related to white supremacy in the US, results are directed to Life After Hate, an organization founded by former violent extremists that provides crisis intervention, education, support groups, and outreach.
Based on the success of this program, Redirect is now expanding their initiative to Australia and Indonesia, where established local organizations help individuals leave a life of hate, so they can live a life of hope.
With the help of Moonshot CVE’s data-driven approach, Redirect is disrupting the connection between followers and the violent, extreme content they seek. As this program grows, having the initial information will help develop, refine, and evolve the progress of these efforts across the world.